In the biggest Canadian fashion news story of the week, Joe Fresh has launched e-commerce on its website, joefresh.com. A fan favourite of fashion lovers from Halifax to Victoria, up until now Joe’s fresh styles were only available in the aisles of Loblaws, Superstores, and those few shining standalone stores (Hi, Victoria Uptown!) spread out across the country. Now, frugal finds—sweet silk shirts for $49 and classic cashmere V-necks for $79—are a few clickidy clicks away. Thanks, Joe!
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