Be a Tourist campaign targets locals

Attractions Victoria's annual Be a Tourist promotion offers discounts and free activities with the purchase of a playbook of coupons.

Victoria is a popular tourist destination for people from all over the world. But this month, the Capital Region’s biggest attractions will be catering to the locals.

Attraction Victoria’s Be a Tourist in Your Hometown campaign runs from Feb. 26 to March 1, and offers many activities at discounts or free of charge with the purchase of a playbook for $12.50.

“The purpose of the campaign is to be able to give back to the community to show them that tourism is not just about tourists, it sometimes is about locals,” said David Robert, general manager of the Butterfly Gardens and vice-chair of Attractions Victoria. “This allows people to get out at a reasonable cost.”

Attractions in the playbook include activities such as free admission to Butchart Gardens, free admission to Victoria Butterfly Gardens, 20 per cent off Harbour Air flights, 50 per cent off whale watching, discounts on local hotels and many more.

Profits from the Be a Tourist campaign go toward promoting Victoria tourism in Washington, Oregon and Vancouver.

“[We’re] letting people know that this is the place you want to come,” said Robert.

Playbooks can be purchased at Tourism Victoria’s visitor centre, 812 Wharf Street, Thrifty Foods around Greater Victoria, the Bay Centre and online at beatourist.ca.

 

Just Posted

Let Downchild chase those blues away

Donnie Walsh and company celebrate the band’s 50th year with an Oct. 18 concert in Victoria

HOROSCOPES: It’s all about you, Libra and Scorpio

Monday astrologer Georgia Nicols serves up her best bets for the coming month

Burton Cummings’ Up Close and Alone tour offers more intimate rock ‘n roll setting

Canadian rocker playing two sold-out shows at Mary Winspear Centre in October

Catch the Motown sound on stage in Oak Bay

Dave Dunnet Community Theatre hosting Motown Magic on Oct. 3

Scottish flavours abound at the McPherson during Skerryvore’s return

Acclaimed Celtic rock fusion band here Oct. 6; whisky tasting, acoustic pre-show added

Set your alarm! Night Shift Halloween tix on sale Friday morning

Royal BC Museum’s adult-only costume event expected to sell out quickly

Canadian author Graeme Gibson, partner of Margaret Atwood, dies at age 85

Gibson remembered for putting his words into action for both cultural and environmental causes

Trailer released for Jason Momoa TV series filmed on Vancouver Island

‘See’ will debut on Apple’s new streaming service on Nov.1

Victoria bookstore looking to earn a place in the record books

Russell Books still collecting Guiness World Records books from public for massive tower

Eddie Money, ‘Two Tickets to Paradise’ singer, dies at 70

The rock star recently announced he had stage 4 esophageal cancer

Cross-cultural flamenco production tells personal story through dance, music

Indian, Spanish influences seen in Nritya, coming Sept. 26 to Glenlyon Norfolk School theatre

$9.8 million announced for B.C. arts groups by province

BC Arts Council to distribute 394 grants across more than 50 communities

Most Read