Kent Bendall, owner of Pic-a-Flic, has just announced that the store will be moving after being situated in Cook Street Village for 35 years. A development proposal is forcing the longtime video rental operation to move out. Nicole Crescenzi/VICTORIA NEWS

Kent Bendall, owner of Pic-a-Flic, has just announced that the store will be moving after being situated in Cook Street Village for 35 years. A development proposal is forcing the longtime video rental operation to move out. Nicole Crescenzi/VICTORIA NEWS

Pic-A-Flic leaving Cook Street Village after 35 years

Development of corner looming, video rental business moving to Stadacona Centre

While physically going to a movie store to rent the newest release – or rewatch a cult classic – seems archaic in the world of Netflix and video on demand, people find something nostalgic and comforting about a trip to Pic-A-Flic, which has operated at Pendergast and Cook streets in Cook Street Village for 35 years.

However, the locally-owned store, one of few such outlets left in Greater Victoria, is packing up shop and moving, with a multi-purpose development proposed for the corner lots. The four-storey, 48-unit building proposed by Aragon Properties for the site will feature over 5,000 feet of commercial space, but Pic-A-Flic owner Kent Bendall said cost-wise it just wouldn’t work to come back to a new building.

ALSO READ: Cook Street activity centre celebrates cultures

“I’d still have to move somewhere for a couple years, and the cost of moving and moving back would be crippling,” Bendall said.

He was able to find a comparable location at 1519 Pandora Ave. in the former Gordie’s Music space at Stadacona Centre. While the Cook Street location has 2,000 square feet, Stadacona will give him 1,800.

“It’s perfect; it’s got parking, it’s got space and it’s cheaper,” Bendall said. “It’s a little smaller, but it just means the shelves will be a little bit closer together … We have about 40,000 DVDs in the store, so it’s gonna be a challenge, but it’ll be fun.”

Patrons were finding out about the move on Wednesday, and while some were sad the shop would be leaving the Village, Bendall said most patrons were elated.

“About 95 per cent said, ‘Oh, you’re moving closer to me!’ There may be people in the immediate neighbourhood who maybe don’t make the trek, but there’s so much residential and rental housing around there, I think I’ll be fine,” he said. “Any customer I lose, I’m sure I’ll gain one or two more.”

RELATED: Video rental store on Cook Street a labour of love

Jan Henkel got her first Pic-A-Flic membership card in the late 70’s. She moved away and returned years later, delighted to see the store was still there.

“The thing I love about it is all the British and foreign films; compared to any other place, this has the best selection ever,” Henkel said. “It’s sad that now I have to hop in a car now to go to them, where now I could walk two blocks … but, I will make the effort to go there, to Stadacona Centre.”

Bendall has signed the lease for the Stadacona location and is set to open up shop in October 2018.

“I’m grateful that I’m in a position that I’m in a business that’s so beloved, but it’s a little scary, too, because everyone has their memories and ideas of what Pic-A-Flic is and how it should be. So it’s a little daunting,” he said.

“I’m very happy everyone is on board. We’re going to continue to do what we do, be it here or at another location. I don’t see us going anywhere.”

Meanwhile the development, slated for 324-328 Cook St. and 1044-1054 Pendergast St. is still in the review stage by City of Victoria staff. A report on the project has yet to come to council.

nicole.crescenzi@vicnews.com

Like us on Facebook and follow us on Twitter
and Instagram

BusinessCook Street Village

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Everett Bumstead (centre) and his crew share a picture from a tree planting location in Sayward on Vancouver Island from when they were filming for ‘One Million Trees’ last year. Photo courtesy Everett Bumstead.
The tree planting life on Vancouver Island features in new documentary

Everett Bumstead brings forth the technicalities, psychology and politics of the tree planting industry in his movie

Scaredy Cats television series has turned Empress Avenue in Fernwood into a Halloween themed neighbourhood. (Travis Paterson/News Staff)
PHOTOS: Trick or treat! Halloween comes to Fernwood in January

New television series Scaredy Cats filming in Victoria

Cindy Foggit plays the lead role of Eliza in Passion and Performance’s film production Eliza: An Adaption of a Christmas Carol. (Courtesy of Rachel Paish)
Victoria adult dance studio releases modern adaption of A Christmas Carol

Instead of usual stage performance, dance studio turns to film

James Summer, the City of Victoria’s new youth poet laureate. (Courtesy City of Victoria)
Slam poetry expert introduced as Victoria’s new youth poet laureate

Vic High alum James Summer will serve in the role for 2021

There are many options for enjoying a meal out locally during Dine Around and Stay in Town, on now through Feb. 7. (10 Acres Commons)
Dine Around Stay in Town Victoria carries added importance during pandemic

Special menu items for eat in or takeout/delivery, staycation deals available through Feb. 7

Peter Crema and Harmony Gray (from left), past participants of the Nanaimo Art Gallery’s Code Switching teen art group, at work in ArtLab in 2019. The NAG will be expanding the space thanks to a $75,000 arts infrastructure program grant. (Bulletin file photo)
Nanaimo Art Gallery, Nanaimo Aboriginal Centre receive new arts infrastructure funding

Province announces recipients of funding through B.C. Arts Council program

Ty Wesley, Nicole Darlington and Cameron Macaulay (from left) performed in the Beholder Entertainment production <em>Gender Sucks!</em> in the 2020 Nanaimo Fringe Festival. (Video still courtesy Sam Wharram)
Nanaimo Fringe Festival artist lottery open to local and B.C. playwrights

Organizers hope to stage plays in-person at indoor and outdoor venues this summer

Canadian singer-songwriter-actor Joëlle Rabu will join her son, Nico Rhoades, for a livestream performance courtesy the Tidemark Theatre Jan. 29. Photo submitted
Mother/son powerhouses Joelle Rabu and Nico Rhodes join forces for Island livestream

Campbell River’s Tidemark Theatre hosts online music revue

Dr. John Hooper is the new conductor of Island Voices. Photo supplied
Island Voices welcomes new conductor

Dr. John Hooper to lead mid-Island based choir

Jorie Benjamin does a modern dance performance to ‘La Vie en rose’ by Édith Piaf, Louis Gugliemi and Marguerite Monnot, choreographed by Elise Sampson during the Cowichan Music Festival’s Highlights Concert at the Cowichan Performing Arts Centre on March 1, 2020. (Kevin Rothbauer/Citizen)
Cowichan Music Festival cancelled for 2021

The festival had already been limited to solo performances only for 2021

<em>Chinook Salmon: Breaking Through</em> by B.C.’s Mark Hobson was selected among 13 entries as the winner of the Pacific Salmon Foundation’s Salmon Stamp Competition.
Stained-glass lighting casts a win to B.C. salmon artist

Painting of chinook is Mark Hobson’s third win in annual contest

Most Read