New name for Canada’s largest Canadian-owned online classifieds company

Used.ca is headquartered in Victoria, BC and is a part of Black Press Community Media.

You call us Used. Now we do, too!

A Canadian-owned and based company should be strategic about how it presents itself, which is what has driven the vision behind the refreshed brand of Used.ca (formerly UsedEverywhere.com).

The new Used.ca is a natural evolution for the company. While the focus will continue to be on communities and neighbours reducing waste and saving money, the new single name will resonate across the country. The move streamlines Used.ca’s marketing efforts and communications with communities. The brand has gone from 84 distinct URLs to one. Not only is Used.ca easier to say, it’s also easier to spell, something that is critical in the online world.

Used.ca on the surface seems like we’ve only trimmed 11 characters, but it creates opportunities, scalability, and a more recognizable name for Canadians,” says Lacey Sheardown, acting president and director of marketing for Used.ca. “While our outward branding has been UsedEverywhere.com since 2008, even our staff have shortened the name to Used on a day-to-day basis!”

Used.ca is Canada’s largest Canadian-owned online classifieds company and is part of Black Press Community News Media. The organization is headquartered in Victoria, BC, a city that is rich in both technology companies and entrepreneurs. This home base provides the perfect location for this Canadian-focused technology company to both learn from their peers and explore leading-edge innovation. As an end goal, Used.ca helps its users save their money by both selling and buying used items, so that they can make their income stretch further. With more than two million unique visitors and 55 million pageviews per month, the family-friendly site is free from adult content, making it a safe place for brands to reach Canadians at a hyper-local level.

For more information, visit Used.ca.

 

Just Posted

Madcap British farce comes to Langham Court Theatre

Communty theatre company winds up successful season with Noises Off

BEHIND BARS: Nothing common about this place

Commons bartender Geneviéve Turgeon makes what’s old fashioned new again

Victoria Drum Fest continues to attract topnotch international talent

Festival founder Murray Creed expects 10th anniversary event May 26 will be the best yet

MATHIEU POIRIER: New Island brewery tour book a great resource for beer fans

Learn some of the background of local breweries in Island Craft, by Jon C. Stott

Choir offers a capella take on Beatles hits

Soundings will perform concerts in Oak Bay and Sidney May 24 and 25

WATCH: Maya mixes the ancient with the contemporary at the RBCM

New ‘world-leading’ exhibit offers many pieces not seen before by the public

Mamma Mia! poised to be biggest Chemainus Theatre show ever

Plenty of buzz as Island dinner theatre schedules ABBA-fueled romp

Special Report: Front line work by caring emergency doctors

Dr. Jason Wale uses unique program to help people with addictions in Greater Victoria

Action on climate change a moral commitment: author

Dahr Jamail to speak in Sooke on June 4

Put your love of reading to good use June 1

Bolen Books hosting Summer Readathon to help the Victoria Literacy Connection

Most Read